October 04

7 Things You Should Consider Before You Decide to Start a LinkedIn Group?

Facebook groups are popular but what are the benefits of starting your own LinkedIn group?

That depends…….

It could increase your visibility, credibility, community, clients and influencer status over time.

But…..

If you are going to allocate your precious time to a group, consider what you want to achieve with it.

For example…

1   Can it help you to reach your business goals?

2   Do you have time to run a group?

3   Where does it fit in your priorities?

4   Could your own group become a great pond to fish in to hook your ideal clients?

5   Be clear on what your group is about and who it is for.  For obvious reasons, you will get the most bang for your buck by having a group that attracts your target audience and NOT your peers.

6   What would be the specific topic of the group? What is going to be of  MOST interest to your audience?

7   Research other groups on LinkedIn – is there a gap you could fill?

Like most things in life, if you do it for the right reasons and put the time and thought into it, it could be a great success!

What are your thoughts on LinkedIn groups? Do you use them?

Read this detailed article about starting a LinkedIn group of your own.

If you are struggling to get the engagement, leads and sales you want from LinkedIn, get your copy of my latest eBook, Win at LinkedIn – 3 Steps to Success.

This is my unique, tried & tested 3 Step Business Accelerator Method that my clients use to get clients consistently on LinkedIn.

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